Data Protection

AS444 Privacy Policy — How We Keep Your Information Safe

AS444 takes your personal data seriously. This page clearly explains what information we collect, why we collect it, and how we keep it secure — in plain, straightforward language.

Last Updated: January 2026 Bengali Version
What This Document Covers
What Information Is Collected
How Your Data Is Used
Sharing with Third Parties
Cookie & Tracking Policy
Your Rights
Contact & Complaints
256
Bit SSL Encryption
0
Sale of Data
24/7
Security Monitoring
30
Requests Answered Per Day

6 Key Aspects of AS444's Privacy Policy

Get a quick overview of the key points from these cards before reading the full details.

Only Necessary Data Collected

AS444 collects only the information genuinely needed to provide its services — including your name, contact details, payment information, and identity verification documents. No unnecessary data is collected.

Maximum Encryption Protection

Every transaction and piece of personal data on AS444 is secured with 256-bit SSL encryption — the same standard used by international banks. Your information is protected to exactly that level.

No Sale of Data to Third Parties

AS444 never sells or rents your personal information to third parties for commercial purposes. Information is not shared except where legally required.

You Are in Control of Your Data

On AS444, you can view, update, or request deletion of your personal information at any time. These rights are always in your hands.

Transparent Cookie Use

AS444 uses only essential and performance cookies. These work to improve your browsing experience — not to build advertising profiles.

Data Retention for a Specified Period

AS444 retains data for specified periods as required by law. Once an account is closed and the data is no longer needed, it is securely deleted.

Scope & Applicability

AS444's Privacy Policy explains how we handle your personal data. This policy applies to all users of the AS444 platform — whether you are a registered member or simply browsing the website.

By using the AS444 website or app, you are considered to have accepted this Privacy Policy. This document was originally written in Bengali, and in the event of any discrepancy with a translation in another language, the Bengali version shall prevail.

The Key Points, Simply Put

AS444 keeps your data safe and never sells it. You can request to view or delete your data at any time.

What Information We Collect

AS444 collects two types of information — what you provide directly, and what is generated automatically as you use the platform.

Information you provide directly:

  • Full Name, Date of Birth & Gender
  • Mobile Number & Email Address
  • Mobile banking number (bKash, Nagad, Rocket)
  • Identity verification documents (National ID, Passport — as part of the KYC process)
  • Information and messages provided when contacting Support

Collected automatically:

  • IP Address & Device Type
  • Browser Information & Operating System
  • Login time, session duration, and features used
  • Betting History & Gaming Activity
  • Transaction Details & Amounts
  • Data Collected via Cookies & Similar Tracking Technologies
Sensitive Information

AS444 never collects your bank account PIN, mobile banking password, or card number — nor does it ever need to.

How and Why Your Information Is Used

AS444 uses your data only for specific, legitimate purposes. Full details are provided in the table below:

Purpose of Use What Information Is Used Legal Basis
Account Creation & Management Name, Email, Mobile Number Contractual Obligations
Payment Processing Mobile banking number and transaction details Contractual Obligations
Identity Verification (KYC) National ID, Date of Birth Legal Obligation
Fraud Prevention IP address, device information, and transaction patterns Legitimate Interest
Support & Complaint Resolution Contact details and account history Contractual Obligations
Responsible Gaming Monitoring Gaming activity and deposit patterns Legal Obligation
Service Improvement & Analytics Usage patterns and feature interactions Legitimate Interest
Sending Relevant Offers Betting preferences, contact details Consent

AS444 does not use your information beyond the purposes stated above. If your data is ever needed for a new purpose, you will be notified separately.

Sharing Information with Third Parties

AS444 does not sell your data or share it for advertising purposes. However, data may be shared in certain specific circumstances necessary for operating the service:

  • Payment Processors: Minimal information is shared with bKash, Nagad, and Rocket solely to process transactions.
  • Game Providers: For Live Casino and slots games, session data is shared with providers such as Evolution and Pragmatic Play.
  • Identity Verification Agencies: Specific documents may be shared with the regulatory authority as part of the KYC process.
  • Legal Authorities: We may be required to disclose information if compelled by a court order or regulatory directive.
  • Technology Service Providers: Service providers such as server hosting and cloud services operate under data security agreements with AS444.

In all the above cases, AS444 ensures that third parties use your information only for the specified purpose and maintain the required security standards.

Your Security, Assured

Every third party contracted by AS444 is required to sign a data protection agreement. AS444 remains responsible for the protection of your data at all times.

Cookies & Tracking Technologies

The AS444 website and app use cookies and similar technologies to help enhance your experience.

Types of cookies AS444 uses:

  • Essential Cookies: Required to maintain login sessions, security verification, and payment processing. Without these, the platform will not function.
  • Performance Cookies: AS444 collects data on which pages are used most and how long they take to load in order to improve the service. This data does not directly identify you.
  • Functional Cookies: Used to remember your preferred language, odds format, and other settings.

AS444 does not use third-party advertising cookies. You can disable non-essential cookies from your browser settings, though some platform features may not function properly as a result.

Data Security Measures

AS444 maintains multiple layers of security to protect your information:

  • 256-bit SSL/TLS encryption on all data transfers.
  • AES encryption for data stored in the database.
  • Every server is protected by a firewall and intrusion detection system.
  • A least-privilege policy governs staff access to your data — only those who need it can view it.
  • Regular security audits and vulnerability assessments.
  • Data backup and recovery plan.

That said, no method of transmitting data over the internet is entirely risk-free — no system can guarantee 100% security. AS444 therefore recommends taking your own precautions: keep two-factor authentication (2FA) enabled on your account and never share your password with anyone.

Data Retention Period

AS444 retains your data only for as long as necessary — no longer. The general policy is:

  • All data is retained for the duration that your account remains active.
  • Even after an account is closed, transaction records are generally kept for up to 5 years due to legal obligations.
  • KYC documents are retained in accordance with regulatory requirements.
  • If you withdraw consent for marketing communications, you will be removed from our marketing list immediately.
  • Technical logs are typically deleted after 90 days.

Once the retention period ends, your data is permanently deleted using secure methods to ensure it cannot be recovered.

Your Rights

AS444 respects your right to data protection. You may exercise the following rights at any time:

Right to Access Your Data

If you would like to know what information AS444 holds about you, submit a request and you will receive a response within 30 days.

Right to Rectification

If any of your information is incorrect, you may request a correction. AS444 will update it as promptly as possible.

Right to Erasure

Unless legally required to retain it, you may request deletion of your data — effective upon account closure.

Right to Data Portability

You can request your data in a portable format (CSV/JSON) and it will be provided in a format that is easy to read.

Right to Restrict Processing

You may request that your data no longer be used for specific purposes — such as opting out of marketing communications.

Right to Object

If you have concerns about automated decision-making or profiling, you can raise them and AS444 will review the matter.

To exercise your rights, email AS444 Support at: support@as444.click — write "Privacy Request" in the subject line and include your account's registered mobile number to verify your identity.

International Data Transfers

AS444's servers and partner organisations may be located in various countries. Even when your data is transferred abroad, all protections under this Privacy Policy remain in effect.

Session data may be transmitted to the servers of international game providers such as Evolution or Pragmatic Play — however, this is governed by strict data agreements. Your financial information or identity documents are never sent abroad unless absolutely necessary.

Data Relating to Minors

AS444 strictly does not provide services to anyone under the age of 18. Should data belonging to a minor be collected for any reason, AS444 will close that account and delete the data as soon as it becomes aware.

If a parent or guardian believes their minor child is using AS444, please contact support immediately — AS444 will handle the matter as a top priority.

Policy Change Notifications

AS444 may update this Privacy Policy when necessary. For significant changes, you will be notified in advance via your registered email or a platform notification.

For minor changes, the "Last Updated" date at the top of the page will be revised. Continued use of AS444 following any changes constitutes acceptance of the updated policy.

Contact Us

If you have any questions or concerns about this Privacy Policy, please get in touch with us: support@as444.click — Write "Privacy" in the subject line; you may write in Bangla.

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Frequently Asked Questions

Combining multiple match selections into a single bet is known as an accumulator or multi-bet — on AS444 this is also referred to as a "multiple bet" or "parlay." It's straightforward: click your predicted outcome for the first match and it gets added to your bet slip. Then do the same for the second, third, and any additional matches — each selection stacks on the slip. The bet slip will show you both a "single bet" and a "multiple bet" option. Choosing "multiple bet" multiplies all the individual odds together to produce one combined odds figure — which is significantly higher than any single selection. The appeal of an accumulator is those boosted odds, but the catch is that every single selection must be correct — one wrong result and the entire bet is lost. On AS444 you can typically combine anywhere from 2 to 20 matches in one accumulator, though individual markets may have their own limits.

AS444 offers two separate options: temporarily suspending your account or permanently deleting it. For a temporary break — go to the "Responsible Gaming" section in your account settings and activate self-exclusion. You can suspend your account for 7 days, 1 month, or 6 months. During this period, logging in or placing bets will not be possible, but your account and balance will remain intact. To permanently close your account, email AS444 Support or let us know via live chat — write "Account Closure" in the subject line and provide your registered mobile number. The process will be completed within 48 hours. If you have a remaining balance, please withdraw it before closing your account, as withdrawals may take longer once the account is closed.
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